Health and wellness

A contemporary, city-center spa and wellness destination blending results-driven treatments with a social, lifestyle-led guest journey. The club integrates reception & retail, treatment suites, hydrothermal experiences, beauty and grooming, movement/fitness studios, and a boutique café lounge—crafted for seamless day-to-evening use and high repeat visitation.

​

Scope

• End-to-end consultancy (concept to opening)

• Brand & positioning, guest-journey mapping, and service architecture

• Master planning: zoning, adjacencies, BOH/HQ operations, circulation

• Thermal suite & wet-area programming (hammam/steam/sauna/vitality)

• Treatment menu creation, protocols, and retail curation

• Design guidelines (FOH/BOH), FF&E guidance & supplier coordination

• Staffing model, org chart, SOPs, training paths & pre-opening playbook

• Financial modeling (capex inputs, P&L, pricing, memberships)

• Pre-opening critical path, soft-launch strategy & go-to-market support